Nike's Betting Big on DTC, but It'll Be a 'Battle,' Analyst Warns
Nike Unveils New Digital-Focused Concept Store Nike Rise | BrainStation®
How Nike became No. 1. And how it plans to stay there
Nike Collaborates with Stitch Fix to Heighten Consumer Experiences – Sourcing Journal
Nike Broke Up With Retailers. Now It's Trying to Win Them Back. - WSJ
Just do it, direct: Nike's latest numbers reveal how its direct-to-consumer strategy is progressing
Will Nike Refurbished Be a Swoosh for Sneaker Resale?
Nike Refurbished will sell used, returned sneakers at a discount | Fortune
Nike Faces Risks From Consumer Squeeze and China, Jefferies Says - Bloomberg
Nike's Omnichannel Customer Loyalty and Retention Strategy
Retail Therapy: Nike built up a huge direct to consumer business, newer brands doing it, too
Nike Supply Chain Bets Supporting Flexible Channel Strategy | Consumer Goods Technology
Nike Direct to Consumer: The Swoosh Cuts Out the Middleman
Heidi O'Neill, President, NIKE Direct: Good morning, everyone. I'm Heidi O'Neill, President of NIKE Direct. Adam Sussman, Chie
Nike Just Does It - Keeping An Eye On The Customer
Nike Warns of 'Supply Chain Headwinds' Ahead of the Holiday Season
Nike Is Going After 3 Kinds of Customers
Why Nike Pivoted towards Direct to Consumer Strategy | CXP - Customer Experience Asia
Nike offers Zalando and JD Sports customers loyalty perks in exchange for data | Vogue Business
TFR | Strategy Consulting Nike´s Direct Consumer Offense
Nike Customer Experience by Kyra McLardie
Nike Top-Ranked Brand In Addressing Consumer Social Behavior | SGB Media Online
The Consumer Decides: Nike Focuses Competitive Strategy on Customization and Creating Personal Consumer Experiences -- Data about the Nike Plus Personalization System - Mass Customization & Open Innovation News
Customer Engagement Drives Nike Profits Up 16%
